Analisis Pengaruh Property Attribute, Property Surrounding, Dan Financial Terhadap Keputusan Pembelian Konsumen Pada Perumahan Griya Bintang Sejahtera Di Palembang

., Johan (2017) Analisis Pengaruh Property Attribute, Property Surrounding, Dan Financial Terhadap Keputusan Pembelian Konsumen Pada Perumahan Griya Bintang Sejahtera Di Palembang. Other thesis, Universitas Katolik Musi Charitas.

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Abstract

House is one of the important things in human life. Home is where human beings to live, stay, and shelter. Nowadays in Palembang many real estates were built and one of them is Griya Bintang Sejahtera. This study aim to analyze effect of property attribute, property surrounding and financial on customer buying decision. In this study, the population is people who buy a house in Griya Bintang Sejahtera, with a sample 72 respondents. The method used in this research is study case by spread the questionnaires to obtain primary data. In this study showed that property attribute, property surrounding and financial effected on customer buying decision.

Item Type: Thesis (Other)
Additional Information: Skripsi Lengkap dapat dibaca di Ruang Referensi Perpustakaan UKMC Kampus Bangau.
Uncontrolled Keywords: property attribute, property surrounding, financial and customer buying decision.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Theses - S1 > Management Study Program
Depositing User: Perpustakaan Unika Musi Charitas
Date Deposited: 29 Sep 2018 05:42
Last Modified: 29 Sep 2018 05:42
URI: http://eprints.ukmc.ac.id/id/eprint/1540

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