Pengaruh Persepsi Kegunaan Dan Persepsi Kemudahan Terhadap Penggunaan Aplikasi Kasir Pada UMKM Di Palembang

., Patricia (2023) Pengaruh Persepsi Kegunaan Dan Persepsi Kemudahan Terhadap Penggunaan Aplikasi Kasir Pada UMKM Di Palembang. Undergraduate thesis, Universitas Katolik Musi Charitas.

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Abstract

ABSTRACT The purpose of this study was to determine the effect of perceived usefulness and perceived convenience on the use of the cashier application at UMKM in Palembang by using the variable intention to use as an intervening or mediating variable. The type of research used in this research is empirical research with primary data. Data was collected using data collection techniques, namely by distributing questionnaires offline. The population in this study is UMKM in Palembang. The sample is determined by nonprobability sampling technique. The analysis technique used is descriptive analysis, data quality test, classic assumption test, multiple linear regression analysis, simple linear regression analysis and hypothesis testing with the help of the SPSS Version 25 application. The results of the t test indicate that perceived usefulness and perceived ease of use affect intention. use and intention to use affect the actual use.

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