Pengaruh Pemberian Insentif Terhadap Kinerja Karyawan Bagian Marketing Pt.Cipta Anugerah Musi Palembang

., Novi (2015) Pengaruh Pemberian Insentif Terhadap Kinerja Karyawan Bagian Marketing Pt.Cipta Anugerah Musi Palembang. Undergraduate thesis, Universitas Katolik Musi Charitas.

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Abstract

Goals to be achieved from the implementation of this study was to determine the effect of incentives on employee performance of marketing at Anugerah PT.Cipta Musi. The population were all employees at PT. Cipta Anugerah Musi. Samples were included in this study were 32 employees for marketing positions at PT.CiptaAnugerah Musi. Based on the formulation of the problem and a simple regression analysis of test results it can be concluded that the incentive effect on employee performance of the Marketing Group. PT.Cipta Anugerah Musi. It can be seen from the table in the column Sig t test. which generated significant value less than 0.05. Based on the value of Adjusted R Square of 0.135, it can be concluded that the percentage contribution of the effect of the incentive effect on employee performance of the Marketing Group. PT.Cipta Anugerah Musi was 13.5% while the remaining 86.5% is influenced by other factors outside of factors incentives. In general training incentive system implemented by PT. Cipta Anugerah Musi are in accordance with the needs of employees, where the amount of incentives that can by employees of the marketing depends on the sale of each unit of the house and the type of homes are sold so that a growing number of sales units, the greater the incentive in the can for each period .

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