., Perdi (2013) Lima Strategi Untuk Bersaing Melalui Layanan Di Rumah Makan Pondok Milenium. Other thesis, Sekolah Tinggi Ilmu Ekonomi Musi.
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Abstract
Researching was conducted with the aim to formulate the right strategy in marketing services and products to use at restaurant with five strategies for competing through service.Them main problem is needed in this metode is a decrease in the number of consumers who visit for a period months.The study uses a case study type of research with a sample of 100 people consiting of consumers who use the service and products of the restaurant.The result of this study indicate that the perception of consumers agree and satisfied with the service five strategies to compete with services used by the restaurant that given statisfaction to the consumer.
Item Type: | Thesis (Other) |
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Additional Information: | Skripsi Lengkap dapat dibaca di Ruang Referensi Perpustakaan UKMC Kampus Bangau. |
Uncontrolled Keywords: | marketing strategies , strategies for competing. |
Subjects: | H Social Sciences > H Social Sciences (General) |
Divisions: | Theses - S1 > Management Study Program |
Depositing User: | Perpustakaan Unika Musi Charitas |
Date Deposited: | 18 Jul 2019 04:09 |
Last Modified: | 18 Jul 2019 04:09 |
URI: | http://eprints.ukmc.ac.id/id/eprint/2906 |
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