Librata, Kevin (2016) Analisis Pengaruh Iklan Rokok Terhadap Keputusan Pembelian Rokok Bagi Remaja Di Wilayah Palembang. Undergraduate thesis, Universitas Katolik Musi Charitas.
![[thumbnail of EM-2016-122212-cover.pdf]](https://eprints.ukmc.ac.id/style/images/fileicons/text.png)
Text
EM-2016-122212-cover.pdf
Download (1MB)
Text
EM-2016-122212-abstract.pdf
Download (181kB)
Text
EM-2016-122212-tableofcontent.pdf
Download (722kB)
Text
EM-2016-122212-chapter1.pdf
Download (2MB)
Text
EM-2016-122212-chapter2.pdf
Restricted to Repository staff only
Download (3MB)
Text
EM-2016-122212-chapter3.pdf
Restricted to Repository staff only
Download (1MB)
Text
EM-2016-122212-chapter4.pdf
Restricted to Repository staff only
Download (2MB)
Text
EM-2016-122212-conclusion.pdf
Download (206kB)
Text
EM-2016-122212-reference.pdf
Download (624kB)
Text
EM-2016-122212-attachment.pdf
Restricted to Repository staff only
Download (2MB)
Text
EM-2016-122212-complete.pdf
Restricted to Repository staff only
Download (3MB)
Text
EM-2016-122212-summary_id.pdf
Restricted to Repository staff only
Download (851kB)
Abstract
The purpose of this research to analyze the effect of advertisement on cigarettes
buying decision by teens in Palembang. The population of this study were all the
teenagers aged 12 - 25 years who smoked and lived in Palembang. This study
involve 100 respondents. The data obtained by questionnaire with purposive
sampling. Data was analyzed by SPSS v.22. The result of this research is known
that advertisement unsignificanltly effect on cigarettes buying decision by teen in
Palembang (0.297>0.05)
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Additional Information: | Skripsi Lengkap dapat dibaca di Ruang Referensi Perpustakaan UKMC Kampus Bangau. |
| Uncontrolled Keywords: | Advertisement and buying decision |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Theses - S1 > Management Study Program |
| Depositing User: | Perpustakaan Unika Musi Charitas |
| Date Deposited: | 12 Feb 2020 04:42 |
| Last Modified: | 12 Feb 2020 04:42 |
| URI: | https://eprints.ukmc.ac.id/id/eprint/3397 |
Actions (login required)
- View Item