Interes Mahasiswa Memilih Program Keperawatan

Previous research has identified that significant factors in the selection of a study program include family financial conditions, family support, and career goals are also included when choosing a nursing program. From a number of these studies, it has not been revealed how interested students are in considering the decision to choose an educational program between private and public institutions. This study used an analytical survey design with a cross-sectional approach to 82 respondents who were first-year students from three private nursing institutions in Palembang City. The collected data is then analyzed qualitatively by identifying meaningful statements as keywords and clustering those keywords into themes. Then the frequency of occurrence of keywords for each theme is analyzed quantitatively descriptively with frequency and percentage distribution. The themes obtained from the analysis of keyword clustering texts include: reasons or basics for choosing nursing programs as education to start a career in the future, reasons for choosing private universities over the state, suitability of the chosen major/program with dreams, majors/study programs supporting career planning, choice of specialization in nursing, the importance of the prestige or reputation of the nursing profession, and factors for choosing nursing programs. This study recommends that nursing education programs can be better aligned with the needs and aspirations of students, ultimately improving recruitment, retention, and overall quality of nursing education.