Pengaruh lokasi dan karakteristik usaha terhadap penentuan harga jual jajanan pasar di kota Palembang

Patricia, Valen (2023) Pengaruh lokasi dan karakteristik usaha terhadap penentuan harga jual jajanan pasar di kota Palembang. Undergraduate thesis, Universitas Katolik Musi Charitas.

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Abstract

This study aims to determine the effect of location on determining the selling price of market snacks and business characteristics on determining the selling price of snacks in the city of Palembang. The data used is primary data. The population in this study were all market snack sellers in Palembang City. The sampling technique used was convenience sampling and 126 samples were obtained. Hypothesis testing is done by cross tabulation analysis (crowstab). The results of this study indicate that the location of the business and 2 indicators of business characteristics, namely the origin of the business and the length of the business have an effect on determining the selling price of market snacks in the city of Palembang. And 3 indicators of business characteristics in the form of sources of capital, number of workers, and business income (per month) do not affect the determination of the selling price of market snacks in Palembang City. Keywords : Location, Business Characteristics, Origin Of Business, Source Of Capital, Length Of Business, Number Of Workers, Business Income And Market Snacks.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Location ; Business Characteristics ; Origin Of Business ; Source Of Capital ; Length Of Business ; Number Of Workers ; Business Income And Market Snacks
Subjects: L Education > L Education (General)
Divisions: Theses - S1 > Accounting Study Program
Depositing User: Valen Patricia
Date Deposited: 27 Feb 2023 09:01
Last Modified: 13 Mar 2023 02:50
URI: http://eprints.ukmc.ac.id/id/eprint/9783

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