Pengaruh Literasi Keuangan, Fitur Layanan, dan Kemudahan Terhadap Cashless Society

Oktaviana, Stella (2022) Pengaruh Literasi Keuangan, Fitur Layanan, dan Kemudahan Terhadap Cashless Society. Undergraduate thesis, Universitas Katolik Musi Charitas Palembang.

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Abstract

This study aims to determine whether the variables of financial literacy, service features, and convenience have an influence on the cashless society of the people of Palembang city. The theory used in this research is the Technology Acceptance Model (TAM) Theory. The population in this study were all people in the city of Palembang. Sample selection using purposive sampling method with as many as 100 samples. The data analysis technique used is multiple linear regression analysis with the help of the SPSS version 25 program. The results show that financial literacy and convenience have an effect on a cashless society. While the service features have no effect on the cashless society. Keywords: Financial Literacy, Service Features, Ease, Cashless Society.

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